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Global Business
Normative 4-year Degree
Major
Global Business
環球商業
Degree / Award Title
Bachelor of Business Administration in Global Business
工商管理學士(環球商業)
Offering Academic Unit
College of Business
Normal Period of Study
4 years
Maximum Period of Study
8 years
Credit Units Required for Graduation
120 credit units
Note: The following curriculum information is subject to periodic review and changes.

GE Requirements (30 credit units)Catalogue Term : Semester A 2024/25



? Credit Units
GE University Requirements GE1401 University English 3
GE2402 English for Business Communication 3
GE1501 Chinese Civilisation - History and Philosophy 3
GE Distributional Requirements Take at least 1 course from each of the three distributional areas:

Area 1: Arts and Humanities
Area 2: Study of Societies, Social and Business Organisations
Area 3: Science and Technology

Visit the GE website for more course information.
12
College-specified Courses CB2203 Data-driven Business Modeling 3
CB2240 Introduction to Business Programming in Python 3
CB3043 Business Case Analysis and Communication 3

College / School Requirements (42 credit units)Catalogue Term : Semester A 2024/25



1.?College Core?Courses (33 credit units)
Course CodeCourse TitleCredit Units
CB2100Introduction to Financial Accounting3
CB2101Introduction to Managerial Accounting3
CB2200Business Statistics3
CB2201Operations Management3
CB2300Management3
CB2400Microeconomics3
CB2402Macroeconomics3
CB2500Information Management3
CB2601Marketing3
CB3410Financial Management3
CB4303Strategic Management3

2. College Electives (9 credit units) #
Course CodeCourse TitleCredit UnitsRemarks
AC3202Corporate Accounting I3
CB2041Applications of Game Theory to Business3
CB3021Business Discovery Methods3
CB3041Financial Statement Analysis3
CB3044Introduction to Financial Markets3
CB3045Advanced Seminar on Business Case Analysis3
CB3800Business Practice Internship3This course can be used to fulfil the internship/ consultancy project/ research project requirement
CB3810Start-up Technology Entrepreneur Programme I3This course can be used to fulfil the internship/ consultancy project/ research project requirement
CB3820Start-up Technology Entrepreneur Programme II6This course can be used to fulfil the internship/ consultancy project/ research project requirement
CB3830 (subject to approval)Business Consultancy Internship in Greater Bay Area3This course can be used to fulfil the internship/ consultancy project/ research project requirement
CB4605Business Consultancy Project6This course can be used to fulfil the internship/ consultancy project/ research project requirement
CS1102Introduction to Computer Studies3
IS2021Big Data Management3
IS2023Mobile Applications for Business3
MA1006Calculus and Linear Algebra for Business3
MGT3306Organizational Behavior and Human Resources Management3
MKT3601China Business Environment3
MS3124Global Supply Chain Management3
MS3252Regression Analysis3
LW2903Business and Law3

# For BBA students, in the case that the same course being offered in the Major and in College Electives, the credit units earned will count only once, for fulfilling the Major requirement, then for fulfilling the College requirement. Students have to take another College elective course to make up for the freed credit units. Students are responsible for ensuring the College and Major requirements are fulfilled to obtain graduation qualification.

For Normative 4-year students declaring BBA double major, 9 credits of College Elective will be exempted.

Normative 4-year degree students admitted from 2022/23 onwards are required to fulfill the internship/ consultancy project/ research project requirement. Students may fulfill this requirement by taking approved course from college elective or major core/elective but preference shall be given to the major course as it is more directly relevant to students' chosen major(s).

Students enrolled in double degree programmes with other schools/colleges, or joint bachelor's degree programmes with overseas universities are not? required to fulfill this internship/ consultancy project/ research project requirement, unless otherwise required by the major programme.

Major Requirements (30 credit units)Catalogue Term : Semester A 2024/25



1. Major Core?Courses (24 credit units)
Course CodeCourse TitleCredit UnitsRemarks
CB3041Financial Statement Analysis3
CB3042China Business Environment3
CB3302International Corporate Social Responsibility3
CB3601Global Perspectives on Contemporary Issues3
CB3645Marketing Research3
CB4601Global Marketing3
CB4604Global Business Consultancy Project3Or CB4605 Business Consultancy Project. This course can be used to fulfil the internship/consultancy project/ research project requirement.
CB4605Business Consultancy Project6Or CB4604 Global Business Consultancy Project (Student taking CB4605 will be exempted from 1 core course). This course can be used to fulfil the internship/consultancy project/ research project requirement.
CB4606Social Innovation and Entrepreneurship Project

2. Major Electives (6 credit units)

Group A*: Students are required to take 1 course (3 credit units) from the following table. If students wish not to take course from Group A, they are required to take 2 courses from Group B.
Course CodeCourse TitleCredit UnitsRemarks
LCXXXXJapanese Language (Level 1 – 6)3Students are suggested to take any ONE course# as an elective from among LC2930 (Level 1)/LC2931 (Level 2)/LC3932 (Level 3)/LC3933 (Level 4)/LC4994 (Level 5)/LC4995 (Level 6).
LCXXXXKorean Language (Level 1 – 5)3Students are suggested to take any ONE course^ as an elective from among LC2973 (Level 1)/LC2974 (Level 2)/LC3982 (Level 3)/LC3983 (Level 4)/LC4406 (Level 5).
LC2905Putonghua for Office Administration3
LCXXXXStudents can enroll in any ONE of the European Language courses offered by Chan Feng Men-ling Chan Shuk-lin Language Centre as an elective.3

Remarks:
*Students are not allowed to take courses in their native language. Students may choose to take language course subject to Programme Leader’s approval.
#Students who have enrolled in any ONE of the above-mentioned Japanese Language courses will be required to take the language placement test which is offered by Chan Feng Men-ling Chan Shuk-lin Language Centre (LC), in order to test the enrolled students’ Japanese proficiency. The Course Leader might require those students with higher proficiency in Japanese to enroll in another higher-level Japanese Language course.
^Students who have enrolled in any ONE of the above-mentioned Korean Language courses will be required to take the language placement test which is offered by LC, in order to test the enrolled students’ Korean proficiency. The Course Leader might require those students with higher proficiency in Korean to enroll in another higher-level Korean Language course.?

Group B: Students are required to take 1 course (3 credit units) from the following table. For students choose not to take course from Group A, they are required to take 2 courses (6 credit units) from Group B.
Course CodeCourse TitleCredit UnitsRemarks
CB4301Cross-Cultural Negotiations3
CB4305International Business3
EF4313Corporate Finance3
IS2502Social Media and Social Networks3
IS2505e-Business3
MGT4307People and HR Analytics3
MKT4628Digital Marketing Strategy3
MKT4636Customer Analytics3

Suggested Study Plan

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